Global Hope for Syria
Branding
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In the nearly six years since protestors in Syria first demonstrated against the four-decade rule of the Assad family, hundreds of thousands of Syrians have been killed and some twelve million people—more than half the country’s pre-war population—have been displaced.
Branding
In the nearly six years since protestors in Syria first demonstrated against the four-decade rule of the Assad family, hundreds of thousands of Syrians have been killed and some twelve million people—more than half the country’s pre-war population—have been displaced.
In an effort to help those affected, this campaign concept for Amnesty International seeks to bring awareness about this crisis and help raise funds for Syrian refugees so they can get the resources they need in order live a happy and hopeful life.
Using the shape of a jasmine, the official flower of Syria and the idea that hope is worth reaching for, this logo serves as the visual mark to represent the campaign.
© O’Brian Shaw. All Rights Reserved